enabling brands
to become future-proof.
vow to the new inspires to embrace the new. Because business change can only succeed if people are open to it. We translate complex challenges into motivating strategies and creative solutions. For the evolution of business models, for cross divisional work and for more trust - in oneself, in others and in the future of the organisation.
We believe: The power of the new is the driver for sustainable success.
Loss of trust in companies and brands, EU regulation, ESG ratings, changing markets and business models - the challenges are complex. At the same time, the new offers the opportunity to positively shape the necessary changes within the company. With strategies that drive sustainable growth. With technologies that conserve resources. With the power of the new.
“I’m more interested in the future than in the past, because the future is where I intend to live.”
We can't go on with "business as usual". In the future, only those who use the new will be able to win sustainably. It needs a "This has to be different." attitude of managers and employees. It needs changed business models. vow to the new is helping companies to lay the foundation for this: with meaningful strategies, sustainable brand power and value-oriented communication.
We need
to move on.
Our method: holistic thinking. We solve future challenges in interdisciplinary teams. Together with experts, analysts, researchers, customers and their employee we work in think & do tanks on questions of the entrepreneurial future. Together we develop future prospects and action guidelines and on this common ground turn singular activities into a holistically strategy.
Walk
the talk.
For us, sustainability is more than LED lighting and electromobility. We invest ten percent of our working time and ten percent of our profits in ecological and social projects. The annual focus of our commitment we define together in the agency team. That's how it's written in our articles of incorporation. And that's how we do it. Without ifs and buts.
We make
complex things simple.
We own the ability to look at tasks and solutions from different perspectives: Oliver Grüttemeier and Tobias Liu have complemented each other perfectly for many years from visionary to operational matters for their clients. Over the past 20 years they have made a large number of brands become what they are today: distinctive, relevant, sustainable. And many of them market leaders.
New.
Experienced.
We are brand spanking new, but our founders' experience is broad. Both have cross-industry expertise and as executives successfully counselled brands and companies from medium-sized businesses to DAX corporations.
- 3M
- Amprion
- Becanex
- beeline
- BMW
- Berner Group
- Continental
- Covestro
- ERGO
- Früh
- HRS
- Koelnmesse
- MAN
- PSD Bank
- REWE
- Rhenus
- RIMOWA
- Schaeffler
- Schüco
- Telekom
- Toshiba
- TÜV Rheinland
- Ültje
- WestLotto
Change the game,
don’t let the game
change you.
Every change starts with a first step.
In this case, with an email to us:
We proudly present:
The new.
We wrote down what drives us. And the 14-year-old Mia has translated this impressively with her pictures. We think you should look at the world from a different perspective more often. Thank you Mia!